It started with a simple realization:
We were being bombarded with ads every day, and getting absolutely nothing in return.

We weren’t just seeing a few here and there. We were exposed to thousands of ads every single day. Online, on mobile, in apps, on YouTube, in feeds. And as digital natives, we had trained ourselves to ignore them. We skipped, blocked, and scrolled past as fast as we could.

Then came the second realization, maybe more frustrating than the first:
Our attention was making other people rich.

Every ad we ignored was still part of a system that profited from our presence. Platforms sold access to us. Data brokers tracked our behavior. Brands paid for impressions that most of us didn’t even register. We weren’t participants. We were inventory.

That didn’t sit right with us.

From Frustration to an Idea

Ad blockers helped, but they didn’t solve the core problem. Blocking ads removed the annoyance, not the imbalance.
We started asking:

• What if people had the choice to see ads?

• What if ads were transparent and incentivized?

• What if users were actually paid for the value they generate online?

That was the beginning of Adreva.

Building a Fairer Ad Economy

We didn’t want to build another platform that hijacks your feed or tricks you into clicking.
We wanted to build something opt-in.
Something that worked with your browser, not against it.
And something that finally flipped the model where you earn for your attention instead of giving it away for free.

So we started with a Chrome extension. One that runs quietly in the background, protects your privacy, and only shows you a small number of rewarded ads: ones you explicitly agree to see.

You browse like normal. And when ads show, you get paid. Simple as that.

Not a Revolution. A Recalibration.

Adreva isn’t here to tear down the entire ad industry.
But we do believe it needs to change.

Advertising funds the internet. But that funding should be shared, not hoarded.
We believe users should have agency.
We believe passive income should be accessible to everyone, not just creators and investors.
And we believe attention has value, but only when it's given freely.

That’s what Adreva is about.

What Comes Next

We’re just getting started. We’re experimenting, listening, and improving.
And we’re building for a world where the internet can stay free, but also fair.

If you're tired of being the product, and ready to take back a little value from the system, we’d love to have you onboard.

Welcome to Adreva. Let’s make attention count.